How is a podcaster like a swan? Because on the surface, you’re swimming serenely along, looking calm and in control. Under the water, your legs are paddling away, doing all the work. It’s exactly like the business of podcasting. When you’re presenting your show, you look calm and in control because of all the hard work you do out of sight. Podcasting involves many moving parts to ensure a show is excellent, both technically and in terms of content. It is time consuming to be an entrepreneur and a podcaster, but thankfully there’s a whole bunch of apps and tools available to help you save time as a podcaster.
Transcribing your podcast is a fantastic way to make it more discoverable by search engines. Simply upload the audio and Sonix.ai will convert it to text within minutes, making it more accessible and visible. You can even create show notes inside the transcription and export them to your podcast hosting platform at the click of a button, search for the timestamp of a specific word or phrase, and pull out quotes at the drop of a hat. A huge plus point of Sonix.ai is that you can take your transcript, complete with timestamps, across to Adobe Audition and edit your audio by merely editing the transcript.
Now that you’ve planned your content and created your show, you need to let potential listeners know about it. Social media marketing is a great way to get the word out and drive listeners to your show, but it can be tricky to stand out in such a noisy forum. Headliner is the perfect way to generate audiograms that will stop the scroll and make people take notice. You can promote your show with a transcription-graphic-audio combo to tempt listeners to check out the full episode. Use the audiogram on social media to let your audience know when your show is released and direct them over to your website to tune in.
Avoid time-consuming back and forth email tennis with your potential guests by using a calendar app to schedule interviews. No more debating time zones – Calendly takes care of that. No more writing and receiving tens of emails just to figure out a convenient time to meet – Calendly takes care of that too. Just set up your calendar, configure your availability, and bingo, your guest can book the slot that suits them and you’ll be notified.
Finding engaging guests for your show can be both challenging and time-consuming, so a tool like PodcastGuests is invaluable in helping you find fascinating guests that will resonate with your audience. You can browse their database of potential guests, then drop them a line directly, and if you sign up for the newsletter, you will also get a round-up of featured subject experts each week. If you don’t see your perfect guest on the site, there is also the ability to post an interviewee request. You can save time as a podcaster by avoiding the hours it can take to find a relevant guest.
So you have all these great tools and apps, but isn’t a hassle to manage them all? Are you just making your life more complicated rather than simpler? This is where Zapier comes in. Zapier is an amazing app that lets over 1000 other apps ‘talk’ to each other and therefore streamline your processes. Zapier can do the heavy lifting of linking with calendar apps to schedule interviews, set up reminders for you and your guest, and even automatically transcribe a new MP3 file uploaded to Dropbox.
If you work with others to create your podcast, you can have your show notes writer receive a notification when the editor has finished the audio. Keeping on top of what needs to be done to get all the moving parts of your show together is vital, and Zapier makes it a breeze.
There is no doubt that having a business and a podcast is time-consuming, and there are some tasks that you just can’t rush or outsource, so automating the tasks that you can is a great way to free up time. Streamline hours of repetitive tasks so you can focus on the all-important quality content creation and save time as a podcaster.
More Ways to Save Time as a Podcaster
The best way to save time as a podcaster is to let someone else do the heavy lifting. East Coast Studio can take care of your podcast editing, show notes, uploading, and more. Send us an email or set up a call today so we can talk about freeing up your time to focus on great content.